3 pitfalls of writing your own copy

Words still matter. In this information age, the need for good copywriting and content marketing materials has skyrocketed. Copywriting, when done well, seems effortless. That may lead you to think about cutting corners and just writing your copy yourself. There are a few things to consider before you do. It gets you out of your Read more about 3 pitfalls of writing your own copy[…]

Write copy like a HIPster

Regardless what you are marketing, effective copywriting is a must. When creating that amazing copy for your customers, crafting writing that grabs your readers is pretty simple–especially if you remember to be HIP. Keep these three simple things in mind and you will create copy that works hard for you. Honest It should be, first Read more about Write copy like a HIPster[…]